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Insights

Insights

Get the latest perspectives, insights, and solutions from our industry experts and discover how others are achieving more through commercial innovation.

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Articles

CES 2019: The Promise of 5G, Winners of Voice and Future of Health (plus Smart Toilets and Creepy Robots)

by Robert Acquaotta I have run out of superlatives to adequately describe the excitement of CES. While walking towards the Sands Convention Center, it struck me t ...

Success stories

Automotive – Car Manufacturer

This solution could work for you if you... Have capital tied up in slow moving or obsolete assets Want to restore value to the business Are looking to increment UK ...

General Retail – Multinational Retailer

This solution could work for you if you... Have an inventory problem for Active to solve before any media runs Need help to find an new distribution channels ...

General Retail – High Street Department Store

This solution could work for you if you... Have a product and/or service Want to attract new customers Are looking to increment UK Marketing budgets   The ...

Videos

The Media Purchasing Process

Aligning with client goals and forecasting future needs. ...

ANA AFM 2017: Achieve More in the What’s Next Economy

The volatile, shape-shifting business environment—fueled by accelerating change in technology and consumer behavior. As a result of this economy, boundaries are disappearing. Companies are no longer conten ...

How Companies Benefit

Driving efficiencies, generating cost savings, improving business performance and providing value to underperforming assets. ...

News

Creating Value Through Corporate Trade Under IFRS

The concept that business strategies should be judged by the economic value they create is commonly accepted in the business community. Companies often, in the ordinary course of business, produce some amount of excess inventory, capital goods or r ...

Not Your Traditional Corporate Trading Model

What are the biggest challenges facing providers of hotel accommodations?   One of the main challenges that the hospitality industry faces in any market environm ...

Creating Leverage

An Interview with Melissa Keller, Executive Vice President, National Media EDITORS’ NOTE Melissa Keller assumed her current post in May 2016. Prior to th ...